Arbitron Study Claims Ads in Social TV Environment Outperform Traditional...
--Study Commissioned by Social TV Company, AkooAkoo, a Chicago-based company that operates a social music television network for out-of-home environments (note: earlier this month, the company...
View ArticleCIMM Teams with Arbitron, comScore to Measure Three-Screen Viewership
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View ArticleInteractive TV News Round-Up (I): comScore, Arbitron, ESPN, Digital...
--comScore, Arbitron, ESPN Collaborate on Five-Platform Measurement Initiative --Digital Television Group Launches Future of Innovation in Television Technology Taskforce --DirecTV iPad App Now...
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